Pay Per Click Management

Our PPC service includes much more than just managing AdWords

What we can do for you

Pay Per Click Strategy

During our initial review, we will define goals, review historical data and craft a clear plan. By analyzing cost per click, conversion rate, cost per acquisition and revenue, we can ensure our services provide the necessary value.

PPC Optimization

Optimization entails taking the existing components of the account and restructuring the campaigns, ad groups, and keywords, since organization is crucial to a successful campaign.

Tracking

The only way to make sure that your PPC budget is driving business growth is to track and monitor your results. This means keeping a close eye on key metrics like: Cost per click, Cost per conversion, Click-through rate, Total costs and Quality Score.

Keywords Strategy

The cornerstone of any successful PPC campaign is keyword research – choosing the best keywords to bid on that are most likely to result in clicks and conversions. Keyword research is part science and part art. It’s about understanding your customers and predicting which terms they’re actually typing into the search box.

Advertisement Copywriting

Successful PPC requires high levels of knowledge and expertise. One of the most important aspects of a successful campaign comes down to how your ads are written. We write ads that entice users to click on them, but also encourage them to transact.

 

Shopping Advertisement

If you’re a retailer, you can use Shopping campaigns to promote your online and local inventory, boost traffic to your website or local store, and find better qualified leads. These ads give users a strong sense of the product you’re selling before they click the ad, which gives you more qualified leads.

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